In a short introduction about the Why for UPPS Daan van Eijk indicated that Improved Fit, More insight in your customer population, creating a Long term customer relation and Less waste as the main reason to design and produce ultra-personalised products. Next to that al list of the most important challenges for UPPS, were indicated, such as: Convincing the user while having no tangible product at purchase time, Access to consumer data, Expensive scanning equipment, Privacy & Ethics, Design for Variability, Flexible and one-off production capabilities creates complicated ethics. Reason enough for the UPPS team to continue collaborations with companies and students to tackle more of these challenges in a future Graduation Lab evolving around UPPS!
Ultra Personalised Office Chair for the Home Environment, Leon Zondervan, Zon & Hoofd
Leon Zondervan and Koen Hoofd from Zon+Hoofd, just did not like the ergonomic and office look of the common office chair for the home environment. They saw a great opportunity in creating a modern chair that was comfortable as well, by personalisation. During his graduation, Max Morres created an algorithm for this a new office chair that is modern and minimalistic. By providing the right measures a personalised chair can be adapted to the user and 3D printed. Zon + Hoofd showed how the input of a set of relevant user data (like leg length, back curvature, body width) will feed the algorithm to create the ultimate support and a comfortable chair that has an appropriate look ‘n feel without the association without the office and ergonomic look.
UPPS in Education, Advanced Prototyping - Willemijn Elkhuizen, TU Delft
Willemijn Elkhuizen is coordinator of the Minor Advanced Manufacturing. Students are challenged to find and design their own personalised DIY topic to learn more about advanced manufacturing techniques, also used for UPPS. This resulted in Funky ski Googles, personalised bicycle seats, climbing shoes, rowing boat seats, hearing protection as jewellery and much more.
Next to that, Willemijn coached graduation students in collaborating with societal partners. Together with Brandwondenziekenhuis, a personalised Severe Burns Collar with a silicon layer to heal burning wounds was developed. In collaboration with Ocularists a template was developed for customising artificial eyes (Ocular Prosthetics), that are personalised in shape, appearance and produced by multimaterial 3D printing.
Want to learn more about Advance prototyping? Take a look at the: Open interactive Textbook on computational design, the book-like website will introduce you into this fascinating design world.
Crafting Custom Experiences, key learning from developing UPPS, Frank Schoenmaker, nSize
What is the Added value of personalisation? Frank Schoenmaker from nSize had a clear message: Be clear about where your personalisation adds value and how.
For instance for the Breathing Masks for children in the ICU the leakage of air was reduced from 60% to 30% leakage.
Next to that: determine the right price point and you will position yourself in a sweet spot in the market place.
No Wave too High, personalisation in sit kites, Willem Hooft, Willem Hooft Foundation
Since 7 years Willem Hooft uses a wheelchair as a result of a car accident. He always was a fanatic windsurfer, but from that point on he has dedicated his life and energy to be 1) a world record player in sit kite surfing and 2) enabling sporters with limited body functions to go kite surfing. He initiated two projects: to produce affordable sit kite gear for sporters with limited body functions and to create the best possible ultra personalized seat for him self.
For professional sit kites it is key to be as light as possible to make the highest jumps. The empty space in the seat between back and sit contains heavy water. The focus of this project was too reduce the empty space and thereby reducing the water volume, that hinders the height of the jump, by ultra personalisation. Another insight from this project was that, to be able to initiate the highest jump, it is crucial to deploy all available muscle strength in the body. A more upright position can ensure this. In combination with the light structure of Pet and carbon, both interventions together resulted in a new world record; a 11,1 meter high jump!
Watch the documentary Limitless A Willem Hooft Story online!
Jouke Verlinden: Crossing Boundaries of Personalisation, keynote
Jouke gave a brief overview of technologies used in creating UPPS and its applications in Belgium.
He closed the Symposium by making a plea for creating a Master of UPPS: The future of Ultra Personalisation depends on the best education, composed by [figuur in de presentative]
Human Performance/Medical /revalidation - Ethics
Comfort – Appeal – product design – trust
Services /Business Economics
Liability/Law / IP
Materials – History
